Showing posts with label Hug Me. Show all posts
Showing posts with label Hug Me. Show all posts

Saturday, June 7, 2014

Crush debuts with Hug Me (And brief thoughts on Korean R&B visibility in K Pop)

This song is called Hug Me, and giving me seventh grade feels.
R&B in the Korean music scene has always eluded me. I have no intention of delving too deep unless given a reason, so I stick with what K Pop has to offer. Unfortunately I always get the same things over and over again.
Musically R&B has to find a place somewhere. In the US, there are few acts who exist in the mainstream but keep their R&B roots. Contemporary R&B usually exist to allow for a larger population to enjoy your work. However R&B in itself is still a more or less thriving genre. It is not as popular as it once was, but still holds success and is slowly blooming musically.
In SK however, it seems R&B does not have the same weight as it could in the states. Despite not being the popular choice, some how Idol pop has taken over. Within idol pop, a lot of the creative ability, and possible musical aspirations are stripped for popularity and success (which in itself is never guaranteed).
All this is to say that Korean R&B does not have the same value as it would in the states. There are not many singers who I would dub with the R&B title, or even sing R&B music.
JYP has a more rhythmic quality to their music, while YG is basically black people inspire us, so they sometimes have R&B motifs. SM is generally strict pop, however with certain groups like SHINee and TVXQ they will insert R&B (notice these two groups are considerably flexible groups). However you have very few singers who are R&B in style.
Baek Yerin of 15&, Taeyang of Big Bang, and Kyungsoo from Exo are three who I immediately think of as R&B singers. Others just get away with easy enough imitations (and a lot of riffing and running).
Me personally, R&B singers have a certain style to them. They grew up listening to it, and sing in a certain way and it is clear.

It's rarely about tone.
ANYWAY...LONG INTRODUCTION TO SAY THAT THERE IS AN R&B SINGER NAMED CRUSH.
Crush: Hug Me (ft. Gaeko)

It's very typical in R&B sound, but it doesn't sound like 2007-2008, which is a positive. Also the video is so mid 2000's. The overall aesthetic is pretty typical in my opinion. However it is nice to have someone who exist outside the norm of K Pop. He released an ep, so be on the look out for that.